Marketing Archives - Luigi Villani

Effetto Gruen: cos’è e perchè funziona.

L’effetto Gruen è un fenomeno che colpisce le persone in determinati ambienti, rendendole più suscettibili a fare acquisti di impulso che non dovevano fare

Le NUOVE 8 Power Words per il marketing

da Luigi Villani | Blogging

Le power words (parole de potere ) hanno il potere di incuriosire, di innescare emozioni talmente positive da spingere la persona ad acquistare il tuo prodotto

Comunicare con le Storie

da Luigi Villani | Comunicazione, Psicologia

Sin da bambini ci siamo abituati a comunicare con le storie, da quelle raccontate per farci addormentare per poi passare a quelle dei nonni …..

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